What We Do

Microsites

Your own dedicated content portal, built inside the Techstrong network — designed for your ideal customer profile, managed on your terms, and generating leads perpetually.

The Concept

A Content Hub Built for Your Buyer

A Techstrong microsite is a dedicated, branded content portal hosted within the Techstrong network — purpose-built for a specific vendor's ideal customer profile. It's not a landing page. It's not a campaign page. It's a living, persistent destination where your content lives and your buyers keep coming back.

Unlike campaigns that start and stop, a microsite operates continuously — accumulating authority, building SEO value, and generating leads as long as it's live. The content is yours to define: articles, videos, whitepapers, webinar replays, case studies, or any combination that maps to your buyers' journey.

Techstrong handles the platform, the UX, the hosting, and the distribution — you focus on the content strategy and the story you want to tell.

Modern UX

Professionally designed, mobile-first portal with intuitive navigation and fast-loading content pages — no generic templates.

Perpetual Lead Generation

Lead capture is built in — every content download, registration, and page visit generates intent data and gated leads for your team.

You Control the Content

Define the content mix, the topic focus, and the editorial voice. Techstrong provides the platform, the audience, and the infrastructure.

How It Works

From Brief to Live in Weeks

1

Define Your ICP

Work with Techstrong to identify the specific audience profile, topics, and content mix that will resonate with your ideal buyers.

2

Build the Portal

Techstrong designs and builds your microsite — branded to your visual identity while integrating seamlessly into the editorial network.

3

Populate with Content

Add your existing content assets — or create new ones with Techstrong's editorial team. Every piece is optimized for the portal's audience.

4

Drive Traffic

Techstrong promotes your microsite through editorial links, newsletter placements, and cross-network promotion — building a consistent stream of qualified visitors.

5

Capture Leads

Built-in lead capture — gated content, registration forms, and intent signals — delivers a continuous stream of qualified contacts to your sales team.

Perpetual Performance

The microsite keeps running, accumulating SEO authority and leads — no campaign expiry date, no content reset, no starting over from zero.

The Advantage

Why a Microsite Outperforms a Campaign

Compounds Over Time

Unlike campaigns that fade when budget runs out, a microsite grows stronger over time — accumulating inbound links, search authority, and returning visitors that continuously improve lead volume and quality.

ICP Precision

Your microsite is built around your ideal customer profile — attracting exactly the buyers you want, not a broad audience you have to filter down. Every visitor is a qualified prospect.

Techstrong Network Backing

Hosted within the Techstrong editorial network, your microsite inherits domain authority, editorial trust, and built-in promotion to a community your buyers already engage with.

Your Content, Your Voice

Every piece of content on your microsite is defined and managed by your team. You control the narrative, the messaging, and the editorial direction — with Techstrong providing the platform and the audience.

Always On
Perpetual lead generation — no campaign end dates
Your ICP
Built around your ideal customer profile
Your Content
Defined and managed by your team
Our Network
Techstrong's 1.74M monthly visitors behind you

Build Your Content Portal

Talk to our team about designing a microsite for your brand. We'll walk you through the platform, the audience, and what a content strategy built for your ICP looks like in practice.

Tell Me More